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BMW Blog · August 8, 2026

Audi. Mercedes. BMW Resale Value Showdown for 2026

Audi. Mercedes. BMW Resale Value Showdown for 2026

When it comes to luxury car depreciation, the 2026 data from iSeeCars reveals a clear split between brands and models. 5% value retention after five years. 8%, while the BMW 3 Series tops its mainstream sedan rivals.

Mercedes-Benz takes second place overall, with its top five averaging around 64.7%. The AMG GT coupe leads at 66.7%, followed by the G-Class at 65.3%. BMW’s best five average roughly 62.4%, putting it third, with the M4 coupe at 64.5% and the 2 Series coupe at 63.6%.

The biggest losers are electric luxury vehicles. Every model in the bottom five for all three brands is electrified. The BMW i7 retains just 26.4% of its value after five years, the worst in the comparison. Audi’s bottom five average about 29.2%, while Mercedes’ bottom five do slightly better at 34.4%.

7%. 9%. The takeaway: enthusiast coupes hold value best, while pricey electric models face the steepest five-year depreciation.

Source: BMW Blog

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