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Motor1 · July 8, 2026

Aston Martin Hits the Brakes on EVs to Save the V12

Aston Martin Hits the Brakes on EVs to Save the V12

While most luxury carmakers are racing toward an all-electric future, Aston Martin is taking a different route. The British automaker has decided to delay its electric vehicle rollout, choosing instead to keep its iconic V12 engine alive for as long as possible. It’s a move that bucks industry trends and gives purists something to cheer about.

The decision comes as other high-end brands push aggressive EV timelines, but Aston Martin’s leadership says there’s still strong demand for the thunderous, gasoline-powered experience. By postponing its first fully electric model, originally expected around 2025, the company buys time to refine its hybrid lineup and continue selling V12-powered sports cars.

That means the roar of a twelve-cylinder engine will echo from showrooms for years to come.

For enthusiasts, this is welcome news. The V12 has long been a hallmark of Aston Martin’s identity, delivering a blend of power and sound that electric motors simply can’t replicate. While critics argue the brand risks falling behind on emissions regulations, Aston Martin insists it’s listening to its customers.

The company plans to use hybrid technology as a bridge, keeping the V12 relevant while gradually moving toward electrification. In a market obsessed with the next big thing, Aston Martin is betting that some classics are worth holding onto.

Source: Motor1

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